Culture by Fiat

Author

Vetrocq, Marcia E.

Document type

Article (journal)

Language

English

Source

Art in America. 1990, Num. 7, Vol. 78, 67-71, 2 ill. (1 col.)

ISSN

0004-3214

Abstract (en)

Discusses the appointment of Paolo Viti, a corporate marketing manager, to Pontus Hultén's former position of cultural activities director of the Palazzo Grassi, Venice, which is owned and operated by the Italian corporation Fiat. Cites Fiat's sponsorship of art and culture, and notes the involvement of other Italian companies in cultural sponsorship since the mid-1980s.

Subject (en)

• General history of art -- 1945-present -- Italy
• Corporations
• Italy
• 1900-2000
• Patronage
• Viti, Paolo, b.1935
• Art
• Palazzo Grassi||Venezia (ITA)

Subject (fr)

• Histoire générale de l'art -- 1945-présent -- Italie
• Société (entreprise)
• Italie
• 1900-2000
• Mécénat
• Viti, Paolo, n.1935
• Art
• Palazzo Grassi||Venezia (ITA)

Origin

DatabaseBHA (Inist-CNRS/GRI)

Identifier19920701-00426470

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